Tony Naccarato

Product Design Leader

Design leader and hands-on product designer with years of experience, including years in director-level roles. Proven track record of building and scaling high-performing design teams while contributing as an IC to drive 0→1 product launches and scalable design systems. Skilled at embedding human-centered design into company strategy and bridging executive vision with customer needs across SaaS, fintech, and health tech industries.

Core Skills

  • Design Leadership & Strategy: Team building, coaching & mentoring, org design, design ops, stakeholder alignment, player-coach leadership
  • UX & Product Design: User research, usability testing, prototyping, design systems, information architecture, accessibility
  • Tools & Domains: Figma, SaaS, B2B/B2C, Fintech, Health Tech, Edutech, Enterprise

Professional Experience

Float | San Francisco, CA/Remote

A health tech start-up providing a complete tech-driven experience for pharmacies, nurses, and patients.

Head of Design | Apr 2024 – Current

Led the brand and design across the customer journey as a founding product designer.

  • Defined and led the company’s first end-to-end product design vision and scalable design system, ensuring consistency across a regulated healthcare platform.
  • Designed and delivered core MVP user flows and high-fidelity prototypes, balancing speed, usability, and compliance in a high-stakes health tech environment.
  • Partnered closely with engineering leadership to establish UI standards and design-to-development workflows, accelerating delivery velocity and reducing rework.
  • Served on the leadership team, shaping product strategy, embedding design thinking into decision-making, and accelerating creative output through strategic use of generative AI for rapid prototyping and iteration.

Everee | Salt Lake City, UT/Remote

Fintech start-up offering payroll and payments with daily pay access.

Director of Product Design | Jun 2020 – Nov 2023

Hired and managed a design team. Led the brand and design across the customer journey as a founding product designer.

  • Built and scaled a hybrid design team, coaching designers into senior roles and raising design quality standards across the org.
  • Introduced a design system that unified the product experience, improved usability, and supported growth to 300K+ users while maintaining a 48 NPS.
  • Collaborated with leadership to define product strategy and presented design outcomes to investors and board members.
  • Enhanced complex B2B SaaS workflows (payroll, benefits, HR, finance), increasing adoption in a highly regulated industry.

Pluralsight | South Jordan, UT/Farmington, UT/Remote

A technology learning platform that offers courses to help individuals and businesses develop their skills.

Principal Product Designer | Apr 2019 – Jun 2020

  • Managed a team of 7 designers, aligning career development with company objectives to improve retention and satisfaction.
  • Guided adoption of design best practices, streamlining workflows and increasing delivery efficiency.
  • Drove cross-functional collaboration with product and engineering, improving design consistency across learning experiences.

Staff Product Designer | Nov 2014 – Apr 2019

  • First product designer for course authoring tools; established design direction for a new team.
  • Designed a course management system that reduced publishing time by 30% and improved author satisfaction.
  • Coordinated design efforts with international engineering teams across time zones, ensuring smooth delivery.

Workfront | Lehi, UT

Work management and collaboration solutions for businesses and enterprises.

Senior User Experience Designer | Nov 2013 – Nov 2014

  • Spearheaded design of a complex form creator feature, driving a 30% increase in user engagement.
  • Conducted field research and usability testing with enterprise customers to inform roadmap decisions.
  • Partnered with PMs and engineers to integrate human-centered design into enterprise workflows.

Selected Achievements

  • Scaled two design systems from inception to adoption across fintech and health tech platforms.
  • Built and led teams of up to 7 designers, promoting mentorship and career growth into leadership roles.
  • Delivered measurable product impact: 300K+ active users, 48 NPS, 30% reduction in publishing time, and 30% increase in engagement.

Education

Bachelor of Fine Arts | Visual Communication and Design

Weber State University | Ogden, UT

UX Intensive Workshop | human-Centered Design

Adaptive Path Events | Dublin, Ireland